Hi, I’m Darci! 👋
I'm a hybrid design/copy Creative Director with 20 years across advertising, product, and games. I help teams turn ideas into clear stories, strong brands, and thoughtful digital experiences. I lead best when I'm also making.
Most recently, I was VP, Creative Director at startup game studio Riftweaver, where I helped raise $12M in funding and led creative for our flagship game, Fablecraft. I managed an international team and oversaw everything from branding and product design to worldbuilding, marketing, and creator partnerships.
Previously, I was Chief Creative Officer at thelab, where I helped build a 40-person creative team and led work across brand, product, and content.
I’ve also spent time at Digitas (CD), Grey (ACD), and Organic (Art Director).
Clients & Collaborators
American Express · Meta · Spotify
Clinique · Gucci · Victoria’s Secret
Brooklinen · Tempur-Pedic · Yamazaki Home
Absolut Vodka · M&M’S · Synergy Kombucha
Macmillan Publishing · SiriusXM
Beyond Work
I’m the mom of an amazing boy. I have two cats who have turned eating my couch into a full-time project. I’ve published one book, and am working on the next. It’s a fantasy novel about a gang of retired lady adventurers getting together for one last job. Happily married. Pilates enthusiast.